On the afternoon of March 18, the NVIDIA 2024GTC Conference was grand opened at the SAN Jose Center in California. Jen-hsun Huang, founder and CEO of Nvidia, presented the latest progress of Nvidia in various fields at this conference. In the automotive sector in particular, Huang announced that Thor, Nvidia's next-generation smart car chip, has partnered with three Chinese automakers.

At the press conference, Huang announced that DRIVE Thor, Nvidia's next-generation automotive smart chip, is designed specifically for the Transformer engine and will be adopted by BYD. In addition, Danny Shapiro, vice president of Nvidia's automotive business, revealed on the conference call that BYD also plans to use Nvidia's technology to streamline factories and supply chains and develop virtual showrooms.

In fact, as early as the Nvidia 2023GTC conference in March last year, BYD and Nvidia have announced a cooperation in intelligent driving technology. Byd will develop next-generation models based on NVIDIA's DRIVE Orin high-performance computing platform to enable intelligent vehicle driving.

In addition, GAC Aean's Haobing brand also announced that the next generation of L4 autonomous vehicles will use DRIVE Thor chips, and plans to start mass production in 2025. Haobab and Nvidia will collaborate in high-performance computing, intelligent driving technology and deep learning.

In addition, Xiaopeng Motor will also adopt DRIVE Thor as the AI brain of its next generation models. In August last year, Wu Xinzhou, former vice president of autonomous driving at Xiaopeng Automobile, joined NVIDIA and is now vice president of NVIDIA's automotive division.

In addition to these officially announced partners, other car companies have also made it clear that they will use DRIVE Thor to produce their next generation products. This includes Geely's polar Krypton, Ideal Car and Wenyuan Zhixing, among others. According to reports, so far, five domestic car companies have clearly stated that they will use DRIVE Thor.

At the Nvidia 2024GTC conference, the company also demonstrated the application of AI in the automotive industry workflow, involving a number of well-known car companies, such as Nissan, Lynk & Co, Lotus, Hyundai, Land Rover and so on. According to the display screen, AI technology has been widely used in many aspects such as model development and design, configuration and purchase.

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