"In the first quarter, China's auto exports 1.07 million units, for the first time beyond Japan to become the world's top auto exporter; in the first 10 months of this year, the volume of auto exports was 3.922 million units, a year-on-year increase of 59.7 per cent, and the annual volume of exports to become the world's first has become a foregone conclusion." Wang Man, president of the China Council for the Promotion of International Trade's Automotive Industry Committee and president of the China International Chamber of Commerce's Automotive Industry Chamber of Commerce, said at a conference on the development of Guangzhou's automotive industry held on 16 November.
"At the beginning of the accession to the WTO in 2001, China's automotive industry chain export amounted to only 1.559 billion U.S. dollars, accounting for only 0.65 per cent. In the first eight months of this year, the figure reached 121.993 billion U.S. dollars, raising the share to 5.5 per cent." Wang Man said that today's auto exports show a trend of rising volume and price, with the price of a single car only 85,000 yuan in 2014, reaching 137,000 yuan in the first three quarters of 2023. Export regions have also gradually expanded from developing countries to markets in developed regions such as Europe and North America.
"This year, several car companies and multinational companies signed a joint venture cooperation agreement featuring two-way technical cooperation, announcing that China's auto industry has begun to sail into a new blue ocean of technology export." Wang Man pointed out that at present, the global high-level automatic driving patents China accounted for more than 50%, China's power battery technology patents accounted for 74% of the world, China's lithium-ion power battery technology accounted for 84% of the world, China equipped with assisted automatic driving system of intelligent networked passenger car market penetration rate of 42%, the global leading trend is increasingly prominent.
Xu Niansha, president of China Machinery Industry Federation, said that in recent years, with the increasing recognition of Chinese auto brands from product design to product quality in the global arena, and the international operation system becoming more and more mature, automobile exports have been rising year by year, and have gradually become an important engine that effectively pulls the industry as a whole upward, but automobile exports are still faced with severe challenges, including technological patent lawsuits, carbon emissions, trade protection and so on.
How to build a new pattern of auto export? Xu Niansha suggests that automobile enterprises further diversify their market layout, accelerate the research and development and production of automobile products for different markets; establish a perfect international marketing service system by strengthening cooperation with domestic and foreign financial institutions and international enterprises; strictly abide by international trade regulations, improve corporate compliance management, establish an effective compliance system and reduce risks; strengthen the cultivation of international talents, increase the operation of technological research and development, and continuously improve the brand image and cultivate a new pattern of automobile exports. Enhance the brand image, cultivate the advantages of automotive exports, etc..
The reporter noted that this year, new energy vehicles continue to become the main force of growth, the first 10 months of new energy vehicle production and sales were completed 7,352,000 and 7,280,000 units, an increase of 33.9% and 37.8% year-on-year, the market share reached 30.4%. In the domestic mainstream car enterprises and joint venture car enterprises, multinational car enterprises are fully into the new track at the same time, the new car-making forces rankings began to reshuffle, a lot of car enterprises suffered production or even closed down. How will the second half of the "elimination game" evolve?
"From a competitive point of view, the current new energy vehicle enterprises compete with each other, the total market is gradually saturated, the market into the 'knockout race' of the various enterprises, in the same level of product features configuration has been basically homogeneous, at this time, cost control and software ecology to bring a personalised experience will be the core issue. become the most core issues." Zhang Peng, deputy general manager of Anhui Jianghuai Automobile Group Co.