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Embracing the Trillion - level Consumption Market, the Automotive Industry Ushered in Vast New Opportunities
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The demand of household users for "large space and multiple seats" has driven the hot sales of new - energy MPVs. Three - row seats can accommodate the whole family for a comfortable journey. Consumers with a preference for good - looking products are fond of the technological style. Intelligent cockpits and voice interaction define a brand - new "living space". Outdoor enthusiasts have spurred the market for new - energy off - road vehicles, which can climb a 45 - degree slope and achieve a comprehensive cruising range of 1,000 kilometers...

The newly issued "Implementation Plan for Strengthening the Adaptability between Supply and Demand of Consumer Goods and Further Promoting Consumption" proposes that by 2027, three trillion - level consumption sectors and ten billion - level consumption hotspots will be formed. As one of the three trillion - level consumption sectors with key layout, intelligent connected vehicles are now encountering vast new development opportunities.

How to tap into a larger automotive consumption space? The implementation plan clearly states that it is necessary to enhance the adaptability between supply and demand and further unleash consumption potential. For example, focusing on key industries such as intelligent connected new - energy vehicles, it is required to create a hundred iconic products, a hundred innovative enterprises, and a number of demonstration scenarios for the first use of new products that can be experienced and promoted. Green and low - carbon consumption in fields such as new - energy vehicles should be encouraged. Enterprises should be supported to conduct new - energy vehicle promotion activities in rural areas.

"Adaptability means that the production and supply end of consumer goods proactively adapts to changes in consumption trends. From the very beginning of product design, it precisely matches diverse consumption demands to achieve a two - way interaction between supply and demand," said Xie Yuansheng, the vice - minister of the Ministry of Industry and Information Technology. He also mentioned that it is necessary to realize the transformation of production and consumption from quantity to quality, enabling enterprises to shift from producing more to producing more appropriately and better, so as to stimulate and meet various consumption demands with high - quality supply.

In recent years, people have an intuitive feeling that there are more and more new - energy vehicles around them.

The production of new - energy vehicles in China has achieved leapfrog growth, soaring from around 1.4 million in 2020 to over 13 million in 2024. The market scale has also expanded synchronously, approximately quadrupling. The latest data shows that in October 2025, the sales volume of new - energy vehicles accounted for 51.6% of the total sales volume of new vehicles, with the market share exceeding 50% for the first time.

In the face of the continuously growing and increasingly diverse automotive consumption demands, the supply side has also taken new steps in quality improvement and upgrading.

Currently, China has established a complete intelligent connected vehicle industrial system covering intelligent cockpits, autonomous driving, and network - connected cloud control. High - computing - power chips, multi - modal perception, and intelligent by - wire chassis are being installed in vehicles in batches. Technologies such as human - machine interaction and collaborative perception lead globally. The proportion of new passenger cars equipped with combined driving assistance functions (L2) in sales exceeds 60%.

As workshops are equipped with "brains" and production lines move to the "cloud", in the wave of continuous upgrading of flexible "intelligent manufacturing" capabilities, Chinese automotive enterprises can not only promptly capture the latest trends in technological upgrades but also quickly respond to subtle changes in consumer demands.

Industry enterprises have increased investment and overcome a series of technical problems, significantly improving product quality and performance. For example, the average cruising range of pure - electric passenger cars is approaching 500 kilometers. The cost of power battery cells has been reduced by 30%, the service life has been extended by 40%, and the charging rate has increased by more than three times. Infrastructure such as charging piles and battery - swapping stations has become more complete.

Guided by consumption upgrading to drive industrial upgrading and better meet diverse demands with high - quality supply, automotive enterprises are continuously striving to achieve a higher - level dynamic balance between supply and demand:

Targeting the young and personalized market, Leapmotor has launched the compact pure - electric coupe Lafa5, priced at the "100,000 - yuan level", offering an all - around experience that combines appearance, performance, intelligence, and quality;

To enhance driving safety, Zeekr 9X integrates AI algorithms into chassis control. With 43 sensing units such as accelerometers and road - recognition radars, it can sense road conditions and driving intentions in real - time;

To build an energy service system that is "chargeable, swappable, and upgradable", as of now, NIO has built more than 8,400 charging and battery - swapping stations globally, and its full - scenario charging services meet various energy - replenishment needs during travel...

Fu Bingfeng, the executive vice - president and secretary - general of the China Association of Automobile Manufacturers, said that a series of measures, such as removing bottlenecks in automotive consumption and expanding the promotion of new - energy vehicles, will further invigorate the automotive consumption market. "We should continue to promote the industrial application of intelligent connected technologies in depth, accelerate the transformation and upgrading of the automotive industry, and unleash broader market potential through innovative supply."

"Next, we will promote pilot reforms in automotive circulation and consumption, expand the circulation of second - hand cars, and develop the automotive aftermarket, including vehicle modification, leasing, racing, and RV camping, to expand automotive consumption across the entire chain." said Yang Nie, the head of the Market Operation and Consumption Promotion Department of the Ministry of Commerce.

Declaration: This article comes from Xinhua News Agency. If copyright issues are involved, please contact us to delete.




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